The Commercial Vehicle Show unveils full rebrand and strategic shift

The Commercial Vehicle Show unveils full rebrand and strategic shift

Published on 30 Jun 2025

Fuelling change - The Route to Net Zero

Wimbledon, UK – 30 June 2025 – The Commercial Vehicle Show (CV Show), the UK’s leading exhibition for the road freight, transport, and logistics sectors, today announces a bold new identity and strategic direction. At the heart of this transformation is a new show theme: “Fuelling Change – The Route to Net Zero.”

This marks the beginning of a major evolution for the CV Show. More than a rebrand, it signals a clear commitment to lead the commercial vehicle industry through its most critical period of transition towards decarbonisation, digitalisation, and sustainable growth. The new brand identity reflects the energy, confidence, and momentum driving this change and positions the show as the key destination for innovation, collaboration, and progress.

The 2026 edition will deliver a completely reimagined experience. Visitors can expect a revitalised show environment with an overhauled content programme, shaped around the most urgent challenges and opportunities facing the sector today. From electrification and clean energy to connected technologies and operational efficiency, the show will offer deeper insight, richer engagement, and more meaningful connections than ever before.

For exhibitors, the rebrand brings expanded value. With over 15,000 targeted industry visitors, and a more robust year-round marketing platform, the CV Show continues to be the UK’s most effective stage for launching products, generating leads, and aligning with the industry’s drive toward net zero.

As the only UK event that unites the entire commercial vehicle ecosystem, the CV Show is uniquely placed to shape policy, spark partnerships, and accelerate innovation. Whether you're in logistics, fleet management, energy, retail, manufacturing, or government, this is where future strategies take shape.

To lead the Commercial Vehicle Show through this evolution is Nick Davison, the newly appointed Event Director. "The new brand refresh marks the start of an exciting new era for the CV Show. With ‘Fuelling Change – The Route to Net Zero’ as our direction, we’re not just evolving the event, we’re stepping up to lead the industry through real change. CV Show 2026 is all about bigger impact, smarter solutions, and helping the sector move forward together. I couldn’t be more excited about what’s ahead." Nick Davison, Event Director. And the transformation doesn’t stop here. A further major announcement will be revealed next week, one that builds on this new direction and reinforces the CV Show’s role at the centre of the industry’s sustainable future.

Fuelling Change begins now. All roads lead to the Commercial Vehicle Show.

The next edition of the Commercial Vehicle Show takes place at the NEC Birmingham from 21–23 April 2026. To book your stand or register interest, visit www.cvshow.com

More news

Salvatori boosts trailer productivity and compliance with Webfleet’s EBPMS technology
25 November 2025

Salvatori boosts trailer productivity and compliance with Webfleet’s EBPMS technology

Salvatori enhances trailer efficiency and compliance with Webfleet’s EBPMS technology, cutting downtime, improving safety, and meeting new DVSA brake testing requirements.

Truck-Lite Europe opens advanced testing facility to drive LED lighting performance and reliability
24 November 2025

Truck-Lite Europe opens advanced testing facility to drive LED lighting performance and reliability

Truck-Lite Europe has opened a state-of-the-art testing facility to enhance LED lighting reliability, safety, and compliance, featuring advanced endurance, environmental, and optical testing to ensure long-term durability in real-world conditions.

Scania demonstrates the art of world-class engineering as self-driving trucks enable exceptional challenge
20 November 2025

Scania demonstrates the art of world-class engineering as self-driving trucks enable exceptional challenge

Scania’s autonomous trucks, equipped with cutting-edge AI, are set to revolutionise global transportation. The company has successfully completed a groundbreaking challenge that pushes the boundaries of self-driving vehicle technology, human achievement.

 Bandag is ready for the exciting road ahead
14 November 2025

Bandag is ready for the exciting road ahead

Bridgestone’s retread business, Bandag, is ready for the road ahead with a reenergised proposition designed to help fleets and dealers achieve greater sustainability and cost efficiency

Labcraft launches new website to help operators choose the right lighting for their fleet
13 November 2025

Labcraft launches new website to help operators choose the right lighting for their fleet

Labcraft, the UK-based designer and manufacturer of high-performance LED lighting for commercial vehicles, has launched a fully redesigned website that makes it easier for customers to find and specify the right lighting solutions for their vehicles.

ALCODIGITAL LAUNCHES THE DRUGSTOP SMARTSCAN
7 November 2025

ALCODIGITAL LAUNCHES THE DRUGSTOP SMARTSCAN

New analyser elevates standards in workplace drug testing

   Operators turn to AssetGo for tachograph compliance
4 November 2025

Operators turn to AssetGo for tachograph compliance

Fleet operators across the UK are increasingly turning to AssetGo, the all-in-one fleet compliance platform, to manage tachograph analysis, monitor drivers’ hours, and reduce the risks of non-compliance.

New Fleete TCO calculator explores the tipping point for electric HGV cost parity
4 November 2025

New Fleete TCO calculator explores the tipping point for electric HGV cost parity

Fleete, the fleet charging solutions provider, has launched a free, open-source Total Cost of Ownership (TCO) calculator to help the industry explore how electric HGVs can achieve cost parity with diesel, and the policy levers most likely to deliver it.